Serkland Invest AB is a Swedish investment company which develops growth equity investment opportunities in the Iranian market.
Our Approach to Investing
Serkland strives to achieve robust returns by deploying turnaround or expansion capital on behalf of reputable European financial and strategic investors. The company is committed to applying strategic rigor and social responsibility in order to unlock value for its investors.
The company’s board and investment committee include a strong team with deep experience, particularly in the FMCG industry. Serkland’s investment strategy is enabled by a strong local network in Iran comprised of management resources and advisors.
Serkland is incorporated in Sweden, and considers regulatory oversight and corporate governance to be critical to its ability to serve investors effectively. For compliance-related matters, the company relies on the expertise of a range of leading sanctions specialists with specific industry knowledge.
Serkland Invest in the Media
Serkland is recognised as a unique success story when it comes to foreign investment in Iran. Recently, Omid Gholamifar, was invited to the Magic Markets podcast and Sweden’s Upplyst podcast to talk about Serkland’s approach to investing in Iran. Listen to the discussions using the embedded players below.
Magic Markets Podcast - March 2022
UPPLYST Podcast - March 2022
Why We Invest in Iran
With a population of 83 million and a median age of 31 years, Iran is perhaps the world’s most significant consumer market largely untapped by international investors. A middle-income country with significant growth potential, investing in consumer-focused sectors in Iran offers returns that can compete with those of the most feted frontier and emerging markets. Iran’s population is highly urbanised—73% of Iranians live in cities. With the expansion of modern retail and e-commerce platforms, the consumer sector in Iran has a strong growth outlook, hinging on the favorable spending behaviors of the Iranian middle class.
Iran may be best-known as a major oil producer, but it has a robust manufacturing, agricultural, and services sectors that contribute to economic resilience and provide gainful employment for a workforce of approximately 27 million. Like with most frontier and emerging markets, investing in Iran can be complex. But with the right team and right targets it can also prove immensely rewarding.
